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PGP|SGP BestPractices 103

Posted on May 6, 2010 under PGP|SGP BestPractices.

Instead of, making your cold calls during normal (9-5) hours, try before (7:30AM) or after (6PM) work.  Most  decision makers (and that’s who you need to be talking to) aren’t working 40 hour weeks and with their assistants not yet in or already gone for the day, the chances of them actually picking up their phones increase exponentially.

A word of caution, although you  may still end up in voice mail, more times than not,  this works.  So either way,  to prevent yourself from performing poorly when it really counts, make sure  your elevator speech has been scripted, practiced, recorded and perfected.

“Practice doens’t make perfect; perfect practice makes perfect.”  -Vince Lombardi

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