I am not a scientist, but like every other author, self-help guru, motivational speaker, and life coach out there, I too believe that it’s all about attitude and in almost all cases, how we think determines how we act and how we feel.
Unless we learn how to change the way we think, we will never be able to change the way we live (and sell).
Unfortuately, for most of us, once we make up our minds on something, we become blind to other options; we are unable to see other possibilities. Your mind just blocks ‘stuff’ out. We become locked in our ‘comfort zones’ and end up making decisions based upon old ‘tapes’ and past personal histories.
Developing the habit of changing the way you think and learning to function outside of your comfort zones can be critical to your sales success.
How do you even start?
Well, you start by recognizing that it is not somebody else’s job to make us feel good about ourselves; we are responsible for our own self concept.
Take a quick look at this classic clip from SNL.
In the world of psycholinguistics, what Stuart was doing as he stared at himself in the mirror is called self talk.
Self talk is simply “you” evaluating or assessing “you”. It’s how you react to somebody else’s evaluation of your performance. It’s how you react to your own evaluation of your own performance.
Self talk is you building your own self concept; it’s you making a statement of ‘fact’ to yourself. It’s things you tell yourself every day that affirm that you are as cool as you think you are.
*I am always memorable.
*I give, with no expectation of receiving anything in return.
*I always look for the good in other people.
*I’m the friendliest, most helpful, most knowledgable sales person in the room.
*I am a great listener and can make a difference.
*I avoid arguments, don’t use sarcasm and am never mean.
*I am great at remembering peoples’ names.
Self Talk – give it a try; you’ll be pleasantly surprised; here’s one more:
“I am very lucky; I love life; and am confident about the future.”
Thanks for being here and remember: it’s up to us to build our own self esteem; so think positive and act accordingly – even if you have to fake it.
Craig McConnell, President, PrintGrowPro/SalesGrowPro
“Great selling is a process artfully done.”
Follow me on Twitter – http://twitter.com/printgrowpro
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